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Morgan Stanley bullish on Accor’s asset-light model

Profile Photo By: Steve Shellum
April 4, 2017

Morgan Stanley bullish on Accor’s asset-light model

Paris, France – 4 April 2017 – 
Morgan Stanley is bullish on Accor’s “asset-light” model Morgan Stanley and raises the company to “overweight” on radical restructuring.

Accor is transforming to an asset-light hotelier by selling the majority of its owned and leased hotels, Morgan Stanley says, adding this leaves a high margin, capex-light operator with long-term management/franchise contracts.

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