Accor’s loyalty program honoured
Paris, France – 8 May 2017 –
AccorHotels’ loyalty programme, Le Club AccorHotels, has been honoured at the Freddie Awards for the third year running, winning Best Hotel Programme of the Year for the Europe/Africa zone. The loyalty programme was also awarded Best Promotion, Best Redemption Ability and Best Customer Service.
Le Club AccorHotels also won the 210 Award for the Americas which recognises loyalty programmes with the greatest potential of growth in a region.
Created in 1988, the Freddie Awards give loyalty programme members the opportunity to vote for what they consider to be the world’s best airline and hotel loyalty programmes.