Radisson Blu rolls out ?Experience Meetings? in Asia Pacific
Carlson Rezidor Hotel Group is rolling out its Radisson Blu hotel brand?s signature meetings programme, Experience Meetings, across Asia Pacific.
Radisson Blu has more than 280 hotels in operation in 62 countries. In Asia Pacific, there are 45 Radisson Blu hotels in operation and another 34 under development.
?Carlson Rezidor is committed to delivering successful meetings through our unique Experience Meetings concept, which leverages on technology and innovation, customer insight and research,? says Sandy Russell, Carlson?s vice president, commercial operations, Asia Pacific.
Experience Meetings features Brain Box, a break-out room concept which takes into account different learning styles and ?creates a stimulating atmosphere through the use of bright colours and flexible furniture to help boost creativity, encourage active participation and enhance interaction amongst the delegates.?
Participants are served ?Brain Food? during their meetings and seminars. The brand says this culinary concept, developed in consultation with nutrition experts and chefs, is based on core principles that emphasise the use of fresh, locally-sourced ingredients such as fish, whole grains, fruits and vegetables that have had minimal industrial processing.
Fat content and added sugar are kept low and ?the focus is on creating menus that deliver great taste while maintaining stable blood sugar levels so that delegates experience optimal concentration and minimal fatigue.?
Radisson Blu says Experience Meetings is the only meeting planner loyalty programme that automatically purchases carbon credits that offset the estimated carbon footprint of every event.