Marriott?s IT efforts honoured
CIO?magazine?names Marriott International as a recipient of its?2015 CIO 100 Award. The award programme recognises organisations around the world that exemplify the highest level of operational and strategic excellence in information technology.
Marriott is honored for its Application Programming Interface (API) Platform, a new, centralized way in which the company collects and distributes data, and delivers its applications.
Launched in 2014, the platform provides a core application infrastructure, application development tools and an evolving catalog of APIs, which enable Marriott to make strategic, efficient and cost-effective business decisions.
The platform has also reduced mobile release delivery times from four-to-six months to four-to-six weeks. Most importantly, through the platform, Marriott is able to execute ?game-changing mobile releases that ?provide a seamless, technology-driven guest experience?.
Leveraging the API platform, Marriott was able to release an application enabling Marriott Rewards members to check-in and out, receive room ready alerts, review their reservations and receive directions to the hotel on their?Apple Watch.
Marriott recently introduced?Mobile Requests, which enables guests to request services and amenities from their mobile devices before, during and after their stays at select Marriott Hotels. Marriott has recorded more than 2.7 million mobile check-ins to date, which it says is an industry first and ?testament to the company?s commitment to pushing the innovation envelope.?
Bruce Hoffmeister, global chief information officer, Marriott International, says: ?Marriott continues to transform its mobile and digital technology to seamlessly serve and connect with guests throughout their travel journey.
?The API Platform has truly revolutionised how we approach mobile applications, how we deliver data and how we can best deliver consistent and relevant experiences for our guests.?